Campaign Launch: DeSantis started with confidence, promising "the Great American Comeback."
Trump's Shadow
: Faced "Trump 2.0" label, but lacked a path to beat the frontrunner.
Charisma Challenge
: Struggled with voter connection and campaign charisma.
Trump's Dominance
: Couldn't match Trump's strong follower base and political identity.
Poll Position
: Began strong against Trump, but saw a significant dip in polls over time.
Late Campaign Start
: Delayed official launch allowed Trump to regain political strength.
Strategy Missteps
: Focused on culture wars, overlooking key economic voter concerns.
DeSantis vs. Trump
: His more reserved style contrasted sharply with Trump's dynamism.
Iowa and New Hampshire
: His robotic demeanor didn't resonate in key early states.
Looking to 2028
: Despite the setback, supporters and DeSantis eye future prospects.